Authors And Parasocial Relationships
These things (and so much more) are said to authors starting the moment they sign their book contract, and it can quickly become overwhelming. Many of us understand that in order to reach readers and sell books, being on social media is a part of the deal. Publishers may market your book, but nothing is guaranteed and the unspoken expectation is that you will be sharing in that burden. So, authors turn to social media and do their best to cultivate a presence online in order to help promote their books....